Empowering Indian investors with pure, un-cluttered performance math.
MF Compare was built to provide a calm, editorial alternative to noisy financial portals. No rating stars, zero distributor commissions, and 100% objective NAV analysis.
Raw Daily NAV Records
Integrated directly with official AMFI / MFAPI feeds to analyze un-altered daily Net Asset Values across years of market cycles.
Zero Advice Bias (Research Tool)
We are not investment advisors. MF Compare is a supporting tool built solely for independent research and helping people explore data without commercial influence. Zero distributor commissions, zero advertising, and zero arbitrary star ratings.
₹100 Growth Normalization
Compare schemes on a level playing field by resetting starting NAVs to a shared ₹100 baseline over any historical period.
The Story Behind MF Compare
MF Compare was conceptualized and built by Aswin V, a Product Manager and Business Analyst.
The idea started with a simple problem Aswin faced himself: comparing two mutual funds and trying to understand which one was actually better was surprisingly difficult. Different platforms presented different ratings, metrics, and information, often making it harder rather than easier to make a meaningful comparison.
That led to a simple question: if I am finding this difficult, aren't other mutual fund investors facing the same problem?
With experience in business analysis, product management, financial technology, product strategy, requirements analysis, and digital product development, Aswin decided to build a solution around the problem rather than simply work around it.
That became MF Compare: a product designed to make mutual fund comparison in India simpler, transparent, and data-driven.
The platform enables investors to compare mutual funds side by side, understand historical performance, returns, risk, fund characteristics, and ₹100 NAV growth, and evaluate funds using transparent calculations rather than relying solely on ratings or promotional recommendations.
MF Compare follows a product-led and unbiased approach, with the focus on helping investors understand the differences between funds and conduct better mutual fund research.
The goal is simple: make mutual fund analysis easier to understand, so Indian investors can compare, analyze, and invest better.
Key Features Designed for Indian Investors
A comprehensive overview of tools, mathematical metrics, and features available on MF Compare.
Investor Risk Profiler
8-question quiz scoring risk appetite from 8 to 32 points. Ranks investors across 5 SEBI categories with target asset allocation models.
Dedicated Manager Profiles
Dedicated profile pages for fund managers displaying investment style, total AUM, education, prior career experience, and all schemes managed.
20 Advanced Financial Ratios
Evaluates Sharpe, Sortino, Treynor, Calmar, Information Ratio, Upside/Downside Capture %, Downside Deviation, Gain-to-Pain, Ulcer Index, R², Tracking Error, Skewness, Kurtosis, VaR, CVaR, Alpha, Beta, P/E, and P/B ratios.
Side-by-Side Comparator
Compare up to 3 schemes on a normalized ₹100 growth overlay, CAGR %, max drawdown, initiation date, and total AUM.
14 Financial Calculators
SIP, Step-up SIP, SWP, Lump Sum, CAGR, Goal Planner, Retirement Corpus, Goal Delay, Emergency Fund, and Capital Gains Tax with inflation toggles.
Risk-o-meter Gauge
Interactive semi-circular gauge displaying scheme risk across 6 official risk tiers (Low to Very High).
Direct vs. Regular TER Impact
Calculates wealth lost to distributor trailing commissions over 10 to 30 year investment horizons.
Stock & Sector Overlap Matrix
Calculates exact portfolio stock duplication and cross-sector concentration across compared schemes using SEBI monthly portfolio filings.
3-Mode Theme Engine
Seamlessly switch between Light, OLED Dark, and System Auto theme modes with zero-flicker head script initialization.
Daily SIP & Micro-SIP Verification
Detects whether an AMC officially supports daily micro-investing (from ₹10 to ₹100/day) to smooth market volatility, verified against official Scheme Information Documents (SID/KIM).
Investor Toolkit & Live AMFI NFOs (11 Directories)
Curated directories for pocket-money Micro-SIPs (from ₹10/mo), manager Skin-in-the-Game disclosures, 24x7 Instant T+0 Liquid redemptions, Gold/Silver ETF spreads, ELSS tax savers, Coffee-Can compounders, consistent IDCW payouts, TASIS Halal funds, overseas schemes, and live AMFI India New Fund Offers (NFOs) with official Scheme Information Document (SID) PDF filings and full exit load terms.
In-App Error Reporting
Empowers investors to flag data discrepancies or outdated scheme addendums with automated issue logging for continuous maintenance.
Cloud-Synced Watchlists & Baskets
Bookmark favorite schemes, save named comparison baskets, and store your personal SEBI risk score with instant multi-device synchronization via Google Login.
Zero-Tracker Privacy & Security Architecture
100% ad-free and tracking-free. Hardened with HTTP Strict Transport Security (HSTS), anti-bot honeypots, rate-limiting, and server-isolated credentials. Browser storage is used solely for essential preferences.
🌱 Simple View vs ⚡ Deep Dive (Pro)
Eliminates intimidating financial jargon for beginners with plain-English verdicts, Ride Comfort classifications (Smooth vs Bumps vs Rollercoaster), and annual fees translated into real rupees per ₹10,000, while preserving 100% of advanced MPT metrics for quantitative analysts.
Curated Goal-Based Playbooks
Goal-first navigation cards on the homepage helping new investors start with concrete outcomes (Save on 80C Tax, Start Small with ₹10 Pocket SIPs, Outperform Bank FDs, Long-Term Wealth Compounders, Instant Emergency Cash, and TASIS Halal Funds) rather than complex category menus.
How to Evaluate Mutual Funds Responsibly
1. Look Beyond 1-Year Returns
Short-term returns are heavily influenced by market momentum and sector cycles. Evaluate performance over 3, 5, and 10-year rolling periods to gauge true fund manager skill.
2. Examine Maximum Drawdown & Ulcer Index
Max drawdown and Ulcer Index measure the severity and duration of peak-to-trough declines during market crashes (e.g. 2008, 2020). Lower drawdowns protect your downside capital.
3. Understand Direct vs. Regular Fund Plans
Direct Plans have lower Total Expense Ratios (TER) because no distributor commissions are deducted, allowing self-directed (DIY) investors to maximize long-term compounding.
However, Regular Plans offer distinct advantages for many investors:
- Professional Distributor Guidance: Personalized advice on scheme selection, goal mapping, and asset allocation.
- Behavioral Coaching During Downturns: Human hand-holding that prevents emotional panic-selling during market crashes.
- Operational Support: Assistance with KYC paperwork, nomination updates, tax statements, and transaction management.
4. Remember: Past Performance Is Not a Guarantee of Future Returns
Historical NAV returns show how a fund navigated previous market cycles, but past performance does not guarantee future results. Always align investments with your personal Risk Profile.
Ready to explore Indian mutual funds without clutter?
Search schemes, compare normalized ₹100 growth, run risk profiler, or test financial calculators.
NAV data provided by MFAPI.
We are not investment advisors. MF Compare is a supporting tool built solely for research and helping people evaluate mutual funds independently. It does not provide financial or investment advice. Mutual fund investments are subject to market risks; read all scheme-related documents carefully before investing.